Here are few thoughts for Pinterest users:
- Support Pinterest in expanding the use of Pinterest buttons on sites. It is hard for a website provider to complain about pins if they have enabled pinning themselves from their sites.
- Focus on pinning from sites that have Pinterest buttons, and on re-pinning content that was pinned initially to Pinterest by the website content source itself. I know, I know. This seems to take a lot of the fun out of the process of discovery. But that’s why we need to support the proliferation of the buttons themselves. Over time this will begin to fix itself, as more sites see the value of allowing pinned content.
- Large aggregations of content on pinboards are likely to be targets of concern. Many pinboards are works of art in their own right. Note that if a notice and take-down process is initiated by a content owner, Pinterest will have to respond, and the tremendous amount of time and effort invested by you, the user, could be lost over night.
- Avoid pinning professional photographers’ works without getting explicit permission (many will respond to e-mails) or confirming yourself that the photos come with licenses that provide rights to re-link and display the images on third party sites.
- When in doubt, ask for permission.
Pinterest’s Decision to Post Image Blocking Code
A Note about Men and Pinterest
My men friends and colleagues have had a little more trouble grasping what’s so great about Pinterest. The men that pop up on my Pinterest radar seem to have more difficulty understanding the draw of the site. I explained to one of my colleagues recently that he had to think of Pinterest as a blend of the ultimate shopping experience with scrapbooking. He looked at me with horror (followed by a good laugh), and we both understood immediately why the demographic in the United States is mainly women. But my own feeling is that this will change with time.
Linking useful content and information is not just for women. I have experimented with linking my blog to pinboards, and I have noticed more women are posting useful information as well. The pinboards of teachers on Pinterest is a great example of the power of sharing links to useful resources and information. Men who are already parts of social networks are posting an enormous number of links to varied and interesting content. For men to become hooked, Pinterest may need to provide some training wheels for men on the site that allow them to identify and build pinboards of their liking more easily. Once the “pin” button is as pervasive as the Facebook like button or LinkedIn buttons, and some automation is built into the pinning process, I can envision much broader supplementation of existing boards with links as well.
Happy (safe) pinning!
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